This billion dollar German manufacturer of top of the line refrigeration units hired Janice Media to handle a wide variety of business interests.  Janice Media served as the public relations representative for Liebherr and secured numerous, high-profile media placements for the company. Janice Media accompanied Liebherr to leading trade shows – working to create interest among the trade and consumer press.  Other projects included publication of a quarterly newsletter, photoshoot and product placement opportunities, creation and production of POP and POS materials, research and advertising creation over the years as well as day to day support.